After the last promotion blitz that I did for The Kult, I decided to plan another one for the second book in the series, Killers. Using the results from last time, I am using the following places for ads to promote the 99c sale:
June 25th: Bookbub
June 25th: Ebook bargain news
June 25th: Indie Book Bargains
June 27th: Bookblast
June 28th: ENT
July 1st: Kindle Books and Tips
Three of those are prepaid ads, which have cost $325 ((£211). ENT charge after the promotion, asking for 25% of the money from the sales their ad generated.
For the last promotion, Bookbub ran the The Kult as a horror novel, this time Killers is being run as a thriller.
The results after the first day are excellent and any reservations I had about promoting the second book in a series have been blown away.
Amazon.com total sales: 811
Amazon.co.uk: 8
Amazon.com sales rank: #150 Paid in Kindle Store
Sales of the first book, The Kult at full price, 42
Barnes & Noble sales rank: 30 (won't know actual sales there until Smashwords updates)
http://www.amazon.com/Killers-Prosper-Snow-novel-ebook/dp/B005U3KOUI/
http://www.amazon.co.uk/Killers-Prosper-Snow-novel-ebook/dp/B005U3KOUI/
http://www.barnesandnoble.com/w/killers-shaun-jeffrey/1107044351?ean=2940032810643&itm=1&usri=shaun+jeffrey
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Okay, total sales update time.
Amazon.com: 972 (rank now 367)
Amazon.co.uk: 10 (rank now 14,142)
Barnes & Noble rank: 103 (it did reach 26)
There have also now been 70 copies of The Kult sold at full price.
I have the Book Blast promo today, and Ereadernewstoday emailed me to let me know they will be listing it tomorrow :)
Sales update time.
Amazon.com: 1068 (rank now 638)
Amazon.co.uk: 10 (rank now 22,257)
Barnes & Noble rank: 409
There have also now been 72 copies of The Kult sold at full price.
Amazon.com total sales: 1200 (rank now 776)
Amazon.co.uk: 11
Sales of the first book, The Kult at full price, 82
Barnes & Noble sales rank: 4,135
Smashwords sales for Barnes & Noble have now updated, and I had to look twice. A blistering 1591 sales!!!!!
Yesterdays update:
Amazon.com total sales: 1229
Amazon.co.uk: 11
Sales of the first book, The Kult at full price, 95
Todays update:
Amazon.com total sales: 1270
Amazon.co.uk: 12
Sales of the first book, The Kult at full price, 106
Overall I've been very pleased with how this promo has gone. It has resulted in nearly 3000 sales of Killers across all avenues and has more than paid back the price of the advertising.
Wahoo! That's brilliant. The B&N sales are particularly impressive.
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